外贸人感恩节前吹爆的催单技巧、催单步骤及催单话术！

临近年底，很多客户会考虑在感恩节前后完成采购计划，以便在年底前收到货物并进行结算。因此，感恩节是外贸催单的最佳时机！外贸人可以通过以下方式向国外客户催单：

一、感恩节催单技巧

1. 突出优惠时效性

• 强调感恩节前的特别优惠活动即将结束，错过这个时间节点将无法享受当前的优惠价格、折扣或者赠品等。例如：“Dear customer, our special offers for Thanksgiving are only valid until [date]. Act now to take advantage of these great deals.”

• 提醒客户优惠的稀缺性，如 “Limited stock available for these pre-Thanksgiving offers. Don't miss out!”

2. 解决客户疑虑

• 如果客户之前对产品质量、运输时间等有疑虑，在催单时针对性地提供解决方案和保证。比如：“Regarding your concern about product quality, we have strict quality control procedures in place. And for shipping time, we have partnered with reliable logistics companies to ensure timely delivery.”

• 可以提供客户评价、案例分析等证据来增强客户的信心。例如：“Here are some testimonials from our satisfied customers who have purchased the same product. You can be assured of the quality and service.”

3. 创造紧迫感

• 提及产品的热销程度，让客户感到如果不尽快下单可能会错过。例如：“This product is in high demand and selling fast. Place your order now to ensure you get it before Thanksgiving.”

• 可以设置倒计时，如 “Only [X] days left until Thanksgiving. Hurry and place your order!”

4. 个性化沟通

• 根据客户的具体情况和需求进行个性化的催单。了解客户的业务、项目进度等，将催单内容与客户的实际情况相结合。例如：“I know your project is coming up soon. Our product can help you meet your deadlines. Consider placing an order before Thanksgiving for a seamless experience.”

二、感恩节催单步骤

1. 准备阶段

• 利用CRM（AB客CRM免费使用）整理客户信息，包括客户的购买历史、沟通记录、未决问题等。确定催单的重点和策略。

• 准备好相关的产品资料、优惠信息、客户案例等，以便在催单过程中随时提供给客户。

2. 初步沟通

• 发送一封友好的邮件或消息给客户，提及感恩节即将来临，询问客户的节日计划，拉近与客户的关系。例如：“Dear [customer name], Thanksgiving is just around the corner. Do you have any special plans for the holiday?”

• 在交流中自然地引入产品和优惠信息，引起客户的兴趣。

3. 强调价值和优势

• 详细介绍产品的特点、优势以及对客户的价值。可以使用图片、视频等多媒体资料增强说服力。例如：“Our product offers [list of features and benefits]. It can help you [solve customer's problem or meet their need].”

• 再次强调感恩节前的优惠活动，如折扣、赠品、免费 shipping 等。

4. 解决疑虑

• 询问客户是否有任何疑虑或问题，并及时给予解答和解决方案。可以主动提出一些常见问题的解答，以消除客户的顾虑。例如：“If you have any concerns about the product or the ordering process, please let me know. We are here to help.”

5. 催促下单

• 使用明确的语言催促客户下单。可以提供具体的行动步骤，如点击链接、填写订单表格等。例如：“Don't miss this great opportunity. Click on the link below to place your order now. We look forward to serving you.”

6. 跟进阶段

• 如果客户没有立即回复，在适当的时间间隔后进行跟进。可以发送提醒邮件或消息，再次强调优惠的时效性和产品的价值。例如：“Just a friendly reminder that our Thanksgiving offers are expiring soon. Place your order today to enjoy the benefits.”

三、感恩节催单实用性话术

1. “Dear [customer name], Thanksgiving is almost here, and we want to make sure you have everything you need to celebrate. Our [product name] is the perfect addition to your holiday. With its [list of features], it will surely enhance your Thanksgiving experience. And don't forget, our special discounts are only available until [date]. Place your order now and save!”

2. “Hi [customer name], as Thanksgiving approaches, we are thinking of you. Our product has been receiving rave reviews from customers all over the world. Wouldn't it be great to have it for your Thanksgiving gathering? Plus, we are offering free shipping for all orders placed before [date]. Act fast!”

3. “Dear [customer name], Thanksgiving is a time for gratitude and sharing. Why not share our amazing [product name] with your friends and family? It makes a great gift! And with our limited-time offers, you can get it at a great price. Order now and make this Thanksgiving extra special.”

4. “Hello [customer name], just a quick reminder that our Thanksgiving sale is coming to an end soon. If you've been considering purchasing our [product name], now is the time. Don't miss out on these great savings and quality products. Place your order today!”

5. “Dear [customer name], as we approach Thanksgiving, we hope you are looking forward to a wonderful holiday. Our [product name] can add an extra touch of elegance to your celebration. And with our hassle-free return policy, you can shop with confidence. Order before [date] and enjoy a stress-free Thanksgiving.”

6. “Hi [customer name], Thanksgiving is a time to give thanks for all the good things in life. Our [product name] is something you'll be thankful for. With its superior quality and unbeatable price, it's a steal. Don't wait until it's too late. Place your order now!”

7. “Dear [customer name], as the holiday season approaches, don't forget to stock up on our [product name]. It's perfect for Thanksgiving and beyond. And with our bulk purchase discounts, you can save even more. Order today and be ready for the holidays!”

8. “Hello [customer name], Thanksgiving is just around the corner, and we want to make sure you have everything you need to make it memorable. Our [product name] is in high demand, so don't delay. Place your order now and get ready to celebrate in style.”

催单是一项重要的商业技能，抓住节日时机，有效催单，可以帮助你维护客户关系、提高工作效率，早日完成年度业绩目标哦！赶快行动起来吧！